On a distant horizon, somewhere in the Southern highlands of Peru, at more than 4.000 metres altitude, live a group of strong and joyful women dedicated to alpaca breeding.
In 2012, IED REC was commissioned by the organizations Economists without Borders and Movimiento Manuela Ramos to develop a research project aimed at empowering and connecting these artisans to the rest of the world by means of their craftsmanship.
During a trip to Peru to understand the local context, the IED REC Team, through observation and analysis, discovers the opportunity to link these artisans with designers. This leads to the idea of a co-creation methodology that encourages the women to participate in the creative process, thus facilitating their direct collaboration with the designers while impregnating each piece with their unique identity.
The first stage, after training the women in basic knitting techniques and the CoDesign Concept, is a collection of scarves, hats and gloves, co-created by the artisans and a team of designers selected from the IED in Madrid.
moda.iedmadrid.com/…peciales/las-manuelasAesthetically avant-garde yet brimming with Andean soul and tradition. Under the title “LAS MANUELAS, Un diseño | Una historia”, the works are displayed as an exhibition at IED Madrid.
During the second stage, IED REC develops lasmanuelas.org and the IED CoDesign Platform, creating a social network between alpaca herders, artisans, designers and buyers that blurs physical distances and cultural barriers.